posted on Nov, 25 2009 @ 01:09 PM
Ok, I read the initial post and there are some falsehoods. I'm not in favor of the bill, because I don't think that congressman has the first clue
about cookies. However, losing cookies does NOT mean the end for small or midsize sites.
I have created and designed a 3rd party ad network as is being described here, it is NOT the end of the world.
That tracking cookie is used for serving unique ads to people. It's main purpose is to give the user a unique identifier so the ad network knows
what ads they have or haven't seen.
However, it is not in anyway the only way to do that. The only advantage to the cookie over the ip address is that the cookie will in most cases
stay among ip address changes. Tracking can still be done based on ip if all else fails.
A cookie is NOT required to show someone and ad. Overstating the effect and need of the cookie is not a good thing to do.
Because the above is also the reason why the bill is STUPID. If you think something like that little cookie is going to stop me from "tracking"
the person, then they are delusional. The ip address is required for a connection, and that number is just as unique as a cookie. It's really
no different than someone deleting all cookies when the browser closes.
It's not by that tracking cookie that I know where you are within 50 miles, it's by your ip address. It's not by that tracking cookie that I am
connecting to your PC, it's by your ip address.
Furthermore, the option is already available for all users. It's in the browser settings. Nobody ever forces the user to accept 3rd party
cookies. Every connection you make including that cookie is by user choice.
Plus, when does making something illegal stop it from happening? If they really cared, all they really need to do is get browsers to add a thing
that popups any 3rd party cookie by default, rather than turning on the option manually.
If he gave a crap about the internet, he would be focusing on all the fraud that comes from places like China. People in china will just straight up
still your site and the content without much worry.
In the end, all it could ever do is give users a false sense of security, because in reality it offers none. It will be a minor headache for ad
companies.
Stupid law and I oppose it completely, but it's not the end of small sites etc.