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The smog has become so thick in Beijing that the city's natural light-starved masses have begun flocking to huge digital commercial television screens across the city to observe virtual sunrises.
The futuristic screens installed in the Chinese capital usually advertize tourist destinations, but as the season's first wave of extremely dangerous smog hit - residents donned air masks and left their homes to watch the only place where the sun would hail over the horizon that morning.
Commuters across Beijing found themselves cloaked in a thick, gray haze on Thursday as air pollution monitors issued a severe air warning and ordered the elderly and school children to stay indoors until the quality improved.
The air took on an acrid odor, and many of the city's commuters wore industrial strength face masks as they hurried to work.
'I couldn't see the tall buildings across the street this morning,' said a traffic coordinator at a busy Beijing intersection who gave only his surname, Zhang. 'The smog has gotten worse in the last two to three years. I often cough, and my nose is always irritated. But what can you do? I drink more water to help my body discharge the toxins.'
The city's air quality is often poor, especially in winter when stagnant weather patterns combine with an increase in coal-burning to exacerbate other forms of pollution and create periods of heavy smog for days at a time.
On Wednesday, China's commercial capital, Shanghai, introduced emergency measures, allowing it to shut schools and order cars off the road in case of severe smog.
Facing the worst air pollution levels in months, residents of Beijing have turned to massive digital screens to see the sun setting through the thick smog.
The screens are usually used to promote tourist destinations, but have been re-tasked because of pollution levels more than 25 times higher than what the World Health Organisation (WHO) judges as safe.
Mamatus
People get the Government they deserve.
Mamatus
reply to post by Skywatcher2011
The Chinese People outnumber their leaders thousands to one. They want change they should revolt.
I Suppose at some point, you just "turn off" in order to protect yourself from the guilt.
Auricom
reply to post by Skywatcher2011
I don't believe you, this is just unreleased HD scenes from the movie "Blade Runner".
Great find, it's quite eerie. I wouldn't be able to stand in awe as a digital sun took it's bow for the night. I've seen it far too many times on the TV, games, and other digital media for it to be of any interest. I would however enjoy watching people enjoy it.
Maybe by the time Africa is doused in smog the Koch brothers descendants will have successfully taken over the US and we can finally bring factory jobs back home.
The ad plays every day throughout the day all year round no matter how bad the pollution is. The photographer simply snapped the photo at the moment when the sunrise appeared.