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"We're in completely uncharted territory," said Micah Sifry, a co-founder of Personal Democracy Forum, which tracks the uses of new technologies in politics. "You've got all these people connected. Maybe they go to the White House Web site not just to tour the China Room, but to be guided to where the pressure points are in politics. That's huge." But any effort to turn a political operation into a governing one raises legal issues. Privacy concerns may limit the White House's access to the lists built by the campaign, and overtly political communications will need to be kept separate from official administration activities.
Rush Limbaugh told his listeners shortly after the election that he fears that the Obama administration will use its lists to conduct a permanent campaign -- with Obama trying to assert near-total control of Washington.