Krispy Kreme failed in it's attempt to gain a foothold in Ontario, where I reside, due to a variety of
business reasons, mostly having to do with expanding too rapidly and some "tricky" bookwork. I only had occasion to have their coffee a few times.
Though the Krispy Kreme donuts were excellent, Krispy Kreme coffee seemed to be, well, secondary. In other words, it wasn't very good.
Starbuck's coffee is, on the other hand, very good. I like Starbucks' coffee. With a variety of coffees to
choose from, I have always been satisfied with a coffee that I can only describe as being rich, robust and filled with genuine coffee flavor.
Additionally, I enjoy the atmosphere of Starbucks', at least here in London, Ontario -- a University town, the home of University of Western Ontario.
The particular outlet that I frequent (on Richmond Ave) is small, intimate and certainly conducive to conversation over a vente cup of java. But, I
have to admit, I am reluctant to frequent Starbuck's because of certain sense of elitism (sic) that I have come to associate with this
corporation.
Tim Horton's Coffee is, in my opinion, "the people's coffee". Unpretentious, straight forward
and reasonably priced, Tim's wins, in my book, for offering quality and value. I can go in to a Tim's, order an extra large cup of coffee (triple
cream please) and settle back to rub elbows with "everyman". From tow truck driver to accountant, physician to student, soccer mom to business
exec, I find that Tim's offers a great cup of coffee at a decent price without the elitism or pretentiousness or "status", if you will, of a
Starbuck's.
One up and comer in the coffee realm, that I'd like to note is a relatively small chain of coffee houses that has started in SouthWest Ontario in the
last decade --
Williams Coffee Pub. Besides an amazing cup of coffee, William's seems to have combined
the best of Tim's and Starbucks' to develop a comfortably casual atmosphere that bridges the intangible status gap between these two major coffee
players. If you get the chance, give William's coffee a try.
All this being said, I'll meet you at Tim Horton's.