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Liberal watchdog group Media Matters for America said earlier this week that it found ads from IBM, Apple and others were placed alongside content promoting Adolf Hitler and the Nazi Party.
Musk on Wednesday endorsed an antisemitic post on X that falsely claimed members of the Jewish community were stoking hatred against white people, drawing sharp condemnation, including from the White House.
"The split second court opens on Monday, X Corp will be filing a thermonuclear lawsuit against Media Matters and all those who colluded in this fraudulent attack on our company," Musk wrote in a post on X, without naming any other parties.
An X spokesperson told CNBC in an email that the accounts that Media Matters said were posting the hateful content would no longer be monetizable. The accompanying content would also be labeled not safe for work, limiting its reach.
In the lawsuit filed in a U.S. District Court in Texas, X claimed Media Matters "manipulated" the social media platform by using accounts that exclusively followed accounts for major brands or users known to produce fringe content, and "resorted to endlessly scrolling and refreshing" the feed until it found ads next to extremist posts.
Media Matters' report misrepresented the typical experience on X "with the intention of harming X and its business," the company said in the lawsuit.
This is what the court will say to that... if that content can appear next to these ads for a certain percentage of users, then the reporting is true. It does not matter if it appears every time, but some users will see that ad next to IBM and others will see it next to Disney. And others yet won't see it until the 5th or the 10th time they log on, but they may see it then.
Anyways, have a good night. My guess is this is dismissed immediately, but we'll see.
originally posted by: Mahogani
An X spokesperson told CNBC in an email that the accounts that Media Matters said were posting the hateful content would no longer be monetizable. The accompanying content would also be labeled not safe for work, limiting its reach.
Media Matters identified pro-Nazi content next to company ads. X confirms the content and demonetizes it (no removal), then sends emails to the media explaining that the content in question was in fact identified and demonetized.
That means Media Matters reporting was correct and it resulted in X taking an action, in a way. They should have banned them, but at least they're demonetized. But they did this BECAUSE Media Matters reporting was accurate.
This is called a frivolous, or a meritless lawsuit, and if it's wasting the court's time the judge can make the plaintiff pay all legal costs for the defense. I think that may happen here. Or they'll just dismiss it.
Just my thoughts, based on what we know so far.
originally posted by: JinMI
a reply to: Mahogani
When you're trying to find certain content with an ad next to it, then use that as impetus to compel advertisers to leave, yes, it is. It's fraud.
The irony? You're disdain for fascism in your sig while supporting fascism in your posts and content....
the organization “manipulated” the service to make X serve the offending ads. “Media Matters has manipulated the algorithms governing the user experience on X to bypass safeguards and create images of X’s largest advertisers’ paid posts adjacent to racist, incendiary content, leaving the false impression that these pairings are anything but what they actually are: manufactured, inorganic, and extraordinarily rare.” The alleged manipulation involved creating an account that exclusively followed a combination of major brands and extremist content, then “endlessly scrolling and refreshing its unrepresentative, hand-selected feed” until it saw a confluence of the two.
originally posted by: Threadbarer
a reply to: SwissMarked
We have a clear example of how the US is becoming an oligarchy and you cheer it on.