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. digitalschoolofmarketing.co.za...#:~:text=Advertising%20has%20the%20power%20to,%2C%20enh ancing%20credibility%2C%20etc.)
Advertising has the power to establish awareness, the power to set the agenda, the power to suggest as well as influence, the power to convey new information in addition to the power to persuade. Advertising has short-term power (sharing new information, building awareness, enhancing credibility, etc.) and long-term power (sharing brand image, attaching emotional values to the brand, building positive reputation, etc.).
Advertising has been said to be the most powerful, persuasive as well as manipulative tool which firms have in order to control consumers all over the world. It is a type of communication which typically attempts to persuade potential customers to buy or to consume more of a specific brand of product or service.
Its impact on the society through the years has been amazing, particularly in this technology age. Influencing people’s habits, creating false needs, misrepresenting the values and priorities of our society with sexism as well as feminism, advertising has developed into a poison snake ready to hunt his prey. However, conversely, advertising has had a positive effect to help the economy and society.
On Friday, November 25, Balenciaga brought a $25 million lawsuit against North Six for being responsible for the spring ad featuring the Supreme Court documents, but not against the photographer, Chris Maggio. Balenciaga called the inclusion of the document in the ad “malevolent or, at the very least, extraordinarily reckless.”
A rep for North Six told the New York Post that the company had no creative control over the content of the ad. Chris Maggio has not made a statement. Gabriele Galimberti, who shot the teddy bear ad but had no involvement with the spring campaign, said in a statement on Instagram that he too was given no control over the creative content of his shoot, other than details like lighting and framing. The content — pairing child models with the teddy bear bag — had already been decided before he was hired, he said.
Rania Sedhom, a lawyer who specializes in working with fashion brands, said the lawsuit is just as bizarre as the rest of this controversy.
“Balenciaga’s lawsuit against North Six begs several questions,” Sedhom said. “Who created the mood board for the photoshoot? Was a Balenciaga representative onsite during the photoshoot? How many Balenciaga employees approved the final ads?”
originally posted by: NightSkyeB4Dawn
a reply to: JAGStorm
I refuse to purchase any clothing that has someone else's name visible.
This picture combines kiddie stuff with “adult” objects such as wine and champagne glasses. Also, there are candles inside beer cans. Why are these things inside the girl’s room?
Also, there’s a leash and a dog bowl. In BDSM, submissive slaves drink out of such bowls. Are they implying that the girl drinks out of that bowl? This interpretation would be a “stretch” if there weren’t two toys in full BDSM gear in the same picture.
In short, the entire vibe of the picture is unsettling and full of inuendoes. Somehow, the one below manages to be worse.
Everything about this picture screams out “abuse”.
First, there’s caution tape on a chair. That kind of tape is usually used at crime scenes. Is this boy’s room a crime scene? Did abuse occur here?
Furthermore, the drawings on the walls would most likely cause child psychologists to be deeply concerned.