Mandela Effect: Kit-Kat or KitKat?

I distinctly remember the dash between Kit and Kat.Im South African, just for the record,and 51 years old.I grew up with Kit-Kat as one of my fave chocs.Maybe the company changed the name+took the dash away.Next time im in line at the supermarket i'll check.I am not a big choc consumer theses days but i occasionally buy Kit-Kat.

originally posted by: Doodle19815
Wal-Mart or Walmart? That one always gets me.

I love reading about the Mandela stuff. Hopefully Jacy will pop in.

If you type walmart old logo on google image search, there are lots of images with Wal-Mart. But for KitKat,
no matter how I search there is no evidence of the dash in between which is weird to say the least.

a reply to: Atsbhct


I would argue that ATS has some of the most critical thinkers of all the net. I look at this place as a place where bs cannot survive.

I get that there's a lot of craziness, and completely out there topics, but they get smashed and moved to an appropriate forum.

So its not all bias conspiracy theorists weighing in here.

a reply to: schuyler

Yes someone Does.I remember the dash.

a reply to: Chadwickus

It could just be that the company changed the spelling,something mundane like that,but there definitely used to be a dash between Kit and Kat.In South Africa anyway.

a reply to: GoShredAK

It's still in no way a large enough collective to study memory. There aren't as many people actually participating on ATS as we'd all like to think, and how many are weighing in on the Mandela Effect threads who either confirm or deny the effect? Not enough for a study, not by a long shot.

originally posted by: Atsbhct
a reply to: filthyphilanthropist

But you're not really discussing collective memory on large scales. Mostly conspiracy theorists are weighing in. This causes confirmation bias, as most people discussing the topic will be remembering the "Mandela Affected" memories.

Before I even knew about the Mandela Effect, I noticed the KitKat change and just attributed it to them dropping the dash. This cannot be confirmation bias for me. I was shocked that people said it was KitKat all along because I distinctively remembered it as Kit-Kat.

a reply to: icyboy771z

It can be, because unfortunately, our memories aren't 100% foolproof.

I specifically remember my mum using Oil of Ulay when I was a child. Today it is called Oil of Olay. I don't even know what a Ulay/Olay is!



Only teasing. It was changed to the continental name so it was the same globally .... or was it?

The lower case 't' in Kit may be confused with and remembered as a dash between Kit and Kat.

Pretty sure it had a hyphen in the 90's.

one or two letter word changes are pretty small time stuff. I havent seen any major events be any different.

good grief

originally posted by: LDragonFire
a reply to: icyboy771z

Omg not another one of these threads!

I assure you it hasn't changed and water is still wet.

What about frozen water!!! Hey HEY !!!

yeah, that's right...

originally posted by: icyboy771z

originally posted by: Chadwickus
a reply to: icyboy771z

So despite the fact that you've found absolutely no evidence of there ever being a dash, you still come to the conclusion that your memory is 100% correct and there is this massive, overly complicated theory about time line shifts and the like...

Many others clearly remembered Kit-Kat with me too. I mean if Frankenstein became Frankenstain or Einstein became Einstain, you would also freak out.

Why are we left out then. KitKat has always been KitKat. Who are you intruders, and what is your agenda, all of you.

Now they may have become smaller, over the years, that much I'll give you. But the name has not.

originally posted by: filthyphilanthropist
a reply to: icyboy771z

Yes, I clearly remember kit-kat.

It may not be the best example of the Mandella Effect, but I definitely do recall the dash.

From the 1690's or the chocolate?

1957 ...

No, I am your kit-kat, bernstien.

There, now lets all go to western australia to visit new zealand.

Parallel Universes because of a Kit Kat bar? Gimmie a break!

a reply to: icyboy771z

It may be the result of a bean counter at the company. He / She showed how the company can save $.0000042 on the printing costs per package, once the dash is removed...

originally posted by: Atsbhct
a reply to: GoShredAK

It's still in no way a large enough collective to study memory. There aren't as many people actually participating on ATS as we'd all like to think, and how many are weighing in on the Mandela Effect threads who either confirm or deny the effect? Not enough for a study, not by a long shot.

. I completely agree with that. The biases are lopsided and the collective is not suited for an accurate study. I was just meaning to say ATS is no echo chamber. Also I respect this place because nothing false seems to survive here. The bs is usually eventually filtered out, given the info was posted in a news, history or science forum.

originally posted by: stinkelbaum
early onset of alzheimer's, see here, help here.

That candy bar was always labeled "Kat-Kit" (what is the problem).