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The Middle East Media Research Institute reports that Egyptian cleric Safwat Higazi is calling for Starbucks to be closed down in the Arab and Islamic World claiming, "The Girl in the Starbucks Logo is Queen Esther... The Queen of the Jews":
In 2006, Valerie O'Neil, a Starbucks spokeswoman, said that the logo is an image of a "twin-tailed siren".[67] The logo has been significantly streamlined over the years. In the first version, which was based on a 17th-century "Norse" woodcut,[65] the Starbucks siren was topless and had a fully visible double fish tail.[68] The image also had a rough visual texture and has been likened to a melusine.[69] In the second version, which was used from 1987–92, her breasts were covered by her flowing hair, but her navel was still visible, and the fish tail was cropped slightly. In the third version, used between 1992 and 2011, her navel and breasts are not visible at all, and only vestiges remain of the fish tails.
The first Starbucks was opened in Seattle, Washington, on March 30, 1971 by three partners: English teacher Jerry Baldwin, history teacher Zev Siegl, and writer Gordon Bowker. The three were inspired by entrepreneur Alfred Peet (whom they knew personally) to sell high-quality coffee beans and equipment.
But this didn't stop me from culling some business wisdom from POUR YOUR HEART INTO IT, by Starbuck's zealous CEO and Chairman, Howard Schultz. In it, Schultz, a Brooklyn native, details how he made his way to Seattle, had an epiphany in Milan, accomplished the purchase of Starbuck's from its founders, and led its growth from a catalog and four-store bean retailer into the two-country, 26 state coffee bar chain we know today. So what is Jewish about Starbuck's? Well sprinkled through the book are Schultz's yiddishisms, having learned them as a poor Jewish kid in the Brooklyn projects. His philosophy of employee empowerment, compensation, and social justice also have a very Jewish feel to them. Also, one of the founders of Starbucks in Seattle was Zev Siegl (Jerry Baldwin, Zev Siegl, and Gordon Bowker). Also, when Howard Schultz needed money to open his Il Giornale coffee bars, and later take over Starbuck's, he got much of his funding from contacts he made while playing basketball at the Seattle JCC/Jewish Y.